Social Package Native+ consists of a Native Article or Native Article Light, an extension on Instagram (Reel, carousel, single image post, or story series), and a post in the TW LinkedIn feed.
Price: € 16,700Deadline
TW Marketing must receive the entire material at least 2 weeks prior to placement.
Components & specifications:
1a.) Instagram Reel
Video
- Format: 1080 x 1920 px (9:16)
- Video length: 30 seconds in total
- Resolution: at least 96 dpi
1b.) Instagram Carousel
Five Images
- Format: 1080 x 1350 px
- Resolution: at least 96 dpi
Text
- Up to 2,200 characters including spaces (including hashtags)
- 10 hashtags
1c.) Instagram Post (single image)
Image
- Format: 1080 x 1350 px
- Resolution: at least 96 dpi
Text
- up to 2,200 characters including spaces (incl. hashtags)
- 10 hashtags
- 1 link within text
1d.) Instagram Stories (8 Instagram sequences with three options to choose from)
Option Static images 
- Image format: 1080 x 1920 px
- Resolution: 96 dpi
- 2 linkings for swipe-up: 1x linking of the Native Article/Native Article Light + 1x linking of choice
- 4 hashtags
Option Video 
- Total length: 40 seconds (corresponds to 8 sequences)
- Format: 1080 x 1920 px
- 2 linkings for swipe-up: 1x linking of Native Article/Native Article Light + 1x linking of choice
- 4 hashtags
Option Image and Video 
- 8 sequences in total
- Image format: 1080 x 1920 px
- Resolution: 96 dpi
- Video length: 5 seconds length per sequence
- Format: 1080 x 1920 px
- 2 linkings for swipe-up: 1x link of Native Article/Native Article Light + 1x linking of choice
- 4 hashtags
2.) LinkedIn Post
Image format: 1200x627 px, resolution: 96 dpi
Text: max. 400 characters including spaces (corresponds to max. 5-6 lines)
4 hashtags
1 link
Mention of one company account (for a link in the text or in the image)
Your media consultant:
Video
- Format: 1080 x 1920 px (9:16)
- Video length: 30 seconds in total
- Resolution: at least 96 dpi
Text
- Short version (visible): 25 characters (incl. spaces)
- long version: max. 70 characters (incl. spaces, excl. hashtags)
- 10 hashtags
1b.) Instagram Carousel
Five Images
- Format: 1080 x 1350 px
- Resolution: at least 96 dpi
Text
- Up to 2,200 characters including spaces (including hashtags)
- 10 hashtags
1c.) Instagram Post (single image)
Image
- Format: 1080 x 1350 px
- Resolution: at least 96 dpi
Text
- up to 2,200 characters including spaces (incl. hashtags)
- 10 hashtags
- 1 link within text
1d.) Instagram Stories (8 Instagram sequences with three options to choose from)
Option Static images
- Image format: 1080 x 1920 px
- Resolution: 96 dpi
- 2 linkings for swipe-up: 1x linking of the Native Article/Native Article Light + 1x linking of choice
- 4 hashtags
Option Video
- Total length: 40 seconds (corresponds to 8 sequences)
- Format: 1080 x 1920 px
- 2 linkings for swipe-up: 1x linking of Native Article/Native Article Light + 1x linking of choice
- 4 hashtags
Option Image and Video
- 8 sequences in total
- Image format: 1080 x 1920 px
- Resolution: 96 dpi
- Video length: 5 seconds length per sequence
- Format: 1080 x 1920 px
- 2 linkings for swipe-up: 1x link of Native Article/Native Article Light + 1x linking of choice
- 4 hashtags
2.) LinkedIn Post
Image format: 1200x627 px, resolution: 96 dpi
Text: max. 400 characters including spaces (corresponds to max. 5-6 lines)
4 hashtags
1 link
Mention of one company account (for a link in the text or in the image)
3.) Native Article or Native Article Light
The Native Article consists of a prominently placed stage on the homepage and an associated article page, the design of which is based on the TextilWirtschaft.de screen design. In close collaboration with you, an external editor composes a text and prepares it with eye-catching images and graphics.
More information about the Native Article...
The Native Article Light is placed in the news stage on the homepage in the style of an editorial report. The associated article detail page contains an image and content in compressed news character.
More information about the Native Article Light...
Input for editor: text, image, contact, linking
You have questions or need more information?
Your media consultant:
We are happy to get in touch.
