With Geo Awareness Social Ads on Instagram and LinkedIn, you reach the fashion community in the regions relevant to your brand. Ideal for retailer, event or employer branding campaigns focused on regional visibility.
Your benefits
Precise targeting: The campaign strategically targets TW followers, website visitors and a lookalike audience*. This ensures that your message reaches exactly the people who matter most.
Regional targeting: Thanks to flexible geo-targeting, your campaign is delivered in the regions particularly relevant to your brand.
Guaranteed reach: Your message reaches the right audience reliably with 50,000 impressions during the campaign.
*People identified by the algorithm with similar characteristics, interests and behaviors as TW's social media followers and website visitors.
Regions:
DE South: Bavaria, Baden-Württemberg
DE Center: Hesse, North Rhine-Westphalia, Rhineland-Palatinate, Saarland
DE North: Hamburg, Berlin, Brandenburg, Bremen, Lower Saxony, Schleswig-Holstein, Mecklenburg-Western Pomerania
Flexible: If your desired region isn’t listed, just get in touch, we’ll check what’s possible.
What we need from you from you
Image/Video
Please send us up to three different creative assets 2 weeks before the start of the campaign: image and/or video.
✓ Image: 1080 x 1920 px (vertical) and 1080 x 1080 px (square); jpg or png
✓ Image: 1080 x 1920 px (vertical) and 1080 x 1080 px (square); jpg or png
✓ Video: 1080 x 1920 px (vertical) and 1080 x 1080 px (square); mp4; 15 seconds
Ad copy
Please send us an ad copy consisting of a headline and primary text 2 weeks before the start of the campaign.
✓ Headline: max. 40 characters
✓ Primary text: max. 62 characters
✓ Headline: max. 40 characters
✓ Primary text: max. 62 characters
Destination URL
Please send us an URL link to your landing page 2 weeks before the start of the campaign.
✓ Link: max. 2,000 characters; prefix https://
✓ Link: max. 2,000 characters; prefix https://
You have questions or need more information?
Your media consultant:
Elisabeth Münch
Sales Director
Menswear | Premium Men | Contemporary Men | Sports
We are happy to get in touch.
