Lead generation: Native Whitepaper

Native Whitepaper

Your content. Your stage. We’ll handle the comprehensive promotion of your white paper to the TW community.

Your Benefits

Guaranteed ad impressions. We guarantee 450,000 ad impressions on your promotional materials during the marketing campaign.

Exclusive direct outreach: With an exclusive e-blast, you can reach 44,000 recipients¹, ensuring that your message remains the sole focus of attention.

Flexible add-ons: Choose freely from our add-ons for even greater reach.



Would you like a little more ?
Choose freely from the following add-ons. For even greater reach.

¹ Includes three selected Newsline articles (editor’s picks); bookable once per podcast.
² Total: 675,000 ad impressions.
³ Additional reach options available.

Whitepaper: Examples

Basics

Please submit the following two weeks before the campaign starts:

✓ Title of your existing white paper
✓ Short description for the TW Event Stage: 850 characters including spaces
✓ Link to the landing page for your white paper
✓ Logo: jpeg or png; max. 400 x 200 px; max. 100 KB; 72 dpi

E-Blast
Please provide us with the following two weeks before the launch date:

✓ Header image: 560 px x 250 px; 72 dpi; jpg or png
✓ Headline: 30–70 characters including spaces
✓ Text: 2,500–3,000 characters, including spaces, and formatted
✓ Links: Underline the words in the text that are to be linked and write the exact link in brackets after them.

Social Ads Add-On
Please provide us with the following two weeks before the whitepaper goes live:

✓ Up to three images and/or videos: each in the format 1080 x 1920 px and 1080 x 1080 px; video length: 15 seconds; file type: jpg/png (image) or mp4 (video)
✓ Headline: max. 40 characters including spaces
✓ Main text: max. 62 characters including spaces
✓ Landing page link: max. 2,000 characters, URL prefix: https://


You have questions or need more information?


Your media consultant:

Elisabeth Münch
Sales Director

We are happy to get in touch.

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