We are starting an exciting new chapter: our website is getting a relaunch!
A fresh, user-centered design, innovative advertising formats, and intelligent playout logic ensure that campaigns are not just seen, but truly experienced.
Optimized placements bring brand messages into focus, exactly where they have the greatest impact. Here's an overview of the new advertising formats in April 2026.
Premium Ads
Billboard
Desktop: 970 x 250 px
Mobile: 320 x 480 px
Exclusive: € 15,600
Rotation: € 8,400
Sticky Sitebar
Left or right
Desktop: 300 x 600 px
Mobile: 320 x 480 px
Exclusive: € 11,500
Rotation: € 6,100
Video Ad 1
Desktop: 960 x 540 px
Mobile: 320 x 180 px
Exclusive: € 10,100
Rotation: € 5,200
Halfpage Ad / Medium Rectangle 1 & 2
Halfpage Ad / Medium Rectangle
Desktop: 300 x 600 px / 300 x 250 px
Mobile: 320 x 480 px / 300 x 250 px
Position 1
Exclusive: € 10,800
Rotation: € 6,000
Position 2
Exclusive: € 6,600
Rotation: € 3,300
Content Ad 1 & 2
Desktop: 970 x 250 px
Mobile: 320 x 480 px
Position 1
Exclusive: € 8,800
Rotation: € 4,600
Position 2
Exclusive: € 5,400
Rotation: € 2,600
Special Ads
Value Ad
Desktop: 980 x 250 px
+ 2x 300 x 600 px
+ 1980 x 1020 px (Background image)
Mobile: 320 x 480px
Exclusive: € 21,700
Rotation: € 11,700
Page Skin
Desktop: 970 x 250px
+ 1980 x 1080 px
Mobile: 320 x 480 px
Exclusive: € 19,800
Rotation: € 10,700
Bridge Ad
Desktop: 980 x 250 px
+ 2x 300 x 600 px
Mobile: 320 x 480 px
Exclusive: € 17,900
Rotation: € 9,700
Native Ads
Native Article Premiun
€ 17,800
Native Article
Exclusive: € 12,700
Native Article Light
€ 9,800
You have questions or need more information?
Your media consultant:
Franziska Welp
Publishing Director
We are happy to get in touch.
