In Native Digital Talk Plus, you present your company on camera. You showcase your brand and your products in an engaging talk for viewers. Weaving in fascinating topics and questions, you explain your services and offerings in detail within this format.
Components of the package
Live presence. The stage is yours. Native Digital Talk Plus enables you to make a live appearance in a talk format in front of users of the TextilWirtschaft community. Exciting topics of interest to viewers can be discussed during the talk, and your products and services can be presented in detail.
Direct marketing. The viewers’ attention is focused solely on you, allowing you to showcase your services and software.
High-quality leads. Participants who are explicitly interested in the topic will watch the video of the talk. This provides you with up to 70 highly qualified basic leads. Any additional leads generated can be purchased on top of this
Organisation and studio. We’ll handle the production of the talk for you in our in-house studio. An external editor will assist you with the content concept. We’ll provide a presenter for the talk. We’ll take care of the organisation, participant management and lead generation for you.
Looking for more?
Choose from our add-ons for even greater reach.
¹ Includes three selected newsline reports (reading tip from the editorial team); bookable once per branded digital talk.
³ Total: 675,000 ad impressions
⁴ Further reach available
What we need from you
✓ Support from an external editor, who will act as your partner in developing the content for the Native Digital Talk
✓ Technical set-up of the Native Digital Talk by TW
✓ Participant registration via a contact form on TextilWirtschaft.de
✓ Lead generation: leads will be provided afterwards in an encrypted file (title, surname, first name and business email address)
✓ One or two preliminary meetings (to discuss technical aspects, the programme, etc.) and to answer any questions
✓ Conducting a dress rehearsal with all participants
✓ Addressing all technical questions and concerns raised by participants during the talk
We will discuss the campaign details and the exact programme 7–8 weeks before the talk.
Please provide the following components 6 weeks before the talk:
✓ Speaker details: surname, title and company; photo if applicable (100 x 100 px, max. 100 KB)
✓ Feedback on data protection issues
✓ Logo: jpeg or png; max. 400 x 200 px; max. 100 KB; 72 dpi
Please provide us with the following two weeks before the Digital Talk goes live:
✓ Header Image: 560 px x 250 px; 72 dpi; jpg or png
✓ Headline: 30 - 70 characters including spaces
✓ Text: 2,500 – 3,000 characters including spaces and formatted
✓ Links: Please underline the words that should be linked and write the exact link in parentheses right after.
✓ Up to three images and/or videos: each in the format 1080 x 1920 px and 1080 x 1080 px; video length: 15 seconds; file type: jpg/png (image) or mp4 (video)
✓ Headline: max. 40 characters including spaces
✓ Main text: max. 62 characters including spaces
✓ Landing page link: max. 2,000 characters, URL prefix: https://