What it is: A webinar is an opportunity to present your company and your product to the users of the TextilWirtschaft community. The stage is yours. Rate: € 15,000
What sets it apart: During a webinar, the eyes of the audience will be on you, giving you a chance to fully explain your software or service. This opportunity to market your products directly is just one of the many advantages of a webinar.
Who's watching: Participants who are interested in the respective topic will follow your webinar live or at a later point in time. This gives you highly qualified leads. You can increase your reach with a range of add-on services. The basic package:
Would you like a little more?
You can freely choose from the following add-ons:
- TW sends out an exclusive e-blast1 to approximately 44,000 recipients. Rate: € 6,100
- TW posts an image with text, hashtag and link to the event on LinkedIn2. Rate: € 2,600
- TW extends the marketing period3 by two weeks. Rate: € 5,500
1 includes three selected news (editor's choice); bookable once per webinar
2 bookable up to three times per webinar, every 2 weeks
3 additional 225,000 ad impressions guaranteed = 675,000 ad impressions in total
Don't have your own webinar yet? We are happy to help.
You can freely choose from the following add-ons:
- TW organizes the webinar and takes over the management of participants and lead generation. Rate: € 2,900
- TW organizes the webinar, takes over the management of participants and lead generation and provides an external presenter. Rate: € 3,900
- TW supports with the conception of the webinar contents, organizes the event, takes over the management of participants and lead generation and provides an external presenter. Rate: € 8,500
Webinar: Examples
Specifications
The Basic package includes:- Webinar announcement on an independent stage on TextilWirtschaft.de/events for a period of four weeks
- 450,000 ad impressions guaranteed during marketing
Please provide us with the following information 2 weeks prior to the webinar:
- Title of the webinar
- Time and date
- Logo (jpeg or png; max. 400 x 200 px; max. 100 KB; 72 dpi)
- Short description for the event stage (850 characters incl. spaces)
- open advertising media file (.indd or .ai or .psd) OR color request (optional) (RGB or HEX) OR image (optional) (jpg or png; max. 200 x 200 px; max. 100 KB)
Organization and management of participants includes:
- Technical setup of the webinar via Crowdfast
- Registration of participants via a contact form on TextilWirtschaft.de
- Lead generation: After the event, leads will be provided in an encrypted file (title, surname, first name and business e-mail address)
- One or two appointments to prepare the event (technical equipment, procedure etc.) and discuss questions
- Final webinar test with all involved parties
- Answering all technical questions and concerns of the participants during the webinar
We will discuss the details of the campaign and the general procedure 7 or 8 weeks before the webinar.
Please provide us with the following information 6 weeks prior to the webinar:
- Short description for the registration page (1,000 characters incl. spaces)
- Information on speakers (name, title and company; photo (optional) (100 x 100 px, max. 100 KB)
- Colour of choice (optional) (RGB or HEX)
- Image (optional) (jpg or png; max. 200 x 200 px; max. 100 KB)
- Feedback on data protection regulations
One week before the webinar, we will have a final webinar test together with you and the speakers.
External Presenter:
- An experienced presenter will moderate the webinar and guide your audience through the event for you.
- A preparatory meeting with the presenter and the speakers is included.
Content preparation includes:
- An external editor will partner with you and support you with the development of the contents of your webinar.
- Please note that this requires early consultation, ideally 8 weeks prior to the webinar.
A LinkedIn post includes:
The promotion of the webinar on Textilwirtschaft’s LinkedIn account with a post that is marked as “Anzeige” (advertisement).
Please provide us with the following information 2 weeks prior to the webinar:
- Image (1200 x 627 px)
- Link to the registration page of the webinar (if organization and management of participants are not included in your package)
- Short description (max. 400 characters including spaces, corresponds to max. 5-6 lines)
- Maximum of 4 hashtags
- Name of your company account that you want to link
An exclusive e-blast includes:
- A one-time, exclusive newsletter to promote your webinar to approximately 44,000 recipients
- Screendesign based on TextilWirtschaft’s screendesign
- Marked as “Anzeige” (advertisement); includes three selected news (editor's choice)
Please provide us with the following information 2 weeks prior to the webinar:
- Header image 560 px x 250 px; 72 dpi; jpg or png
- Headline (30 - 70 characters incl. spaces)
- Text (2,500 - 3,000 characters incl. spaces, formatted)
- Links (embedded in the text)
- Please underline the words that you want to be hyperlinks and add the exact URL in brackets. Example: All contacts can be found here (https://www.textilwirtschaft-medien.net/kontakt/) on our website.
You have questions or need more information?
Your media consultant:
We are happy to get in touch.
