Podcasts Formats: Podcast Ads: Lasting Brand ...

Podcast Ads: Lasting Brand Impact

In our weekly podcast, the TW editorial team publishes interviews with key industry personalities and exclusive industry insights. With the TW Podcast Package, you can showcase your brand both audibly within the podcast and visually in the announcement newsletter.

✓ Attractive audience: Reach a highly interested B2B audience in the fashion industry.
✓ Placement in high-quality content: Present your brand in a podcast with top ratings.
✓ Lasting brand impact: Over four weeks, your message is embedded in all podcast episodes and in the ears of listeners.

Sounds interesting?


Where your ads appear



Sample: This is what podcast ads sound like



What we need from you

Podcast Ad Scripts

Three texts (pre-roll, mid-roll, and end-roll) recorded by TextilWirtschaft. Delivery up to 10 working days before going live.

Pre-Roll Script: (approx. 20 seconds)
✓ Max. 300 characters including spaces (equivalent to 4-5 lines)
✓ File format: Word or PDF
✓ Starting with 'This episode is brought to you by...'
✓ Ideally, include a website URL and a CTA at the end

Mid-Roll Script: (approx. 40 seconds)
✓ Max. 600 characters including spaces (equivalent to 8-9 lines)
✓ File format: Word or PDF
✓ Starting with 'This episode is brought to you by...'
✓ Ideally, include a website URL and a CTA at the end

No script needs to be provided for the end-roll. It will automatically state, 'This episode was brought to you by...'

Newsline Banner

You can choose between three banner formats: Ear Space XXL OR Ear Space OR Content Ad. Assets (including links) must be delivered by Wednesday preceding the week of the newsletter publication.

Ear Space XXL:
✓ Image format: 630 x 250 px, max: 100 KB

Ear Space:
✓ Image format: 630 x 100 px, max: 100 KB

Content Ad:
✓ Image format: 520 x 200 px, max: 100 KB

You have questions or need more information?


Your media consultant:

Franziska Welp
Deputy Publishing Director

We are happy to get in touch.

*mandatory field






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